A Remarkable Partnership: From LinkedIn Inquiry to 3 Million Annual Glass Bottle Orders

Client Profile:
Our valued client is a prestigious British winery, established in 1790, recognized worldwide for its heritage, craftsmanship, and premium wine portfolio.

How It Began — A LinkedIn Connection Turns Into Opportunity
In May 2022, their purchasing manager discovered one of our LinkedIn posts featuring a uniquely shaped wine bottle. The first message was concise: “Hi Grace, I saw this bottle and love it—please send a quote.” As our very first LinkedIn inquiry, we treated it with utmost priority, delivering a detailed quotation within hours. The client’s response was swift—they requested samples immediately. Within a week of receiving them, they replied decisively: “Send an invoice for a full container.” This marked our first successful order through LinkedIn and laid the foundation for mutual trust.

Overcoming the Challenge of a Complex Custom Design
Their second request was far more ambitious—replicating a high-end, full-body carved glass bottle. We only had basic 2D plans, insufficient for such intricate detailing. We requested a physical sample, and the client quickly coordinated with their China-based sales agent to ship the original bottle. Our design team meticulously traced every carving and refined the patterns to match the physical sample. After a week of detailed work, the final drawings were approved with minor adjustments, allowing us to proceed to mold production.

Scaling Up — Large-Volume Orders and Capacity Assurance
One month later, finished samples were delivered and approved. The follow-up request was remarkable: 1 million units per design, totaling 90 containers. Naturally, the client questioned our production capacity for such scale. We addressed this with a live video tour, showcasing our fully automated glass bottle production lines, rigorous quality control, hygienic handling systems, and high-efficiency packaging workflows. This transparency reassured them, and within a week, we received a $100,000 deposit—a defining milestone in our partnership.

Flexible Solutions to Build Long-Term Trust
To ease their warehouse and cash flow constraints, we offered split shipments with corresponding installment payments. This adaptability strengthened the partnership, demonstrating our commitment to not just delivering products, but supporting their business operations.

The Outcome — A Thriving, Ongoing Collaboration
Today, the relationship continues to grow, with annual orders reaching approximately 3 million glass bottles and ongoing development of new designs. The client’s words remain our greatest endorsement: “Your attention to detail and commitment to partnership make you an irreplaceable supplier.”

Partner With Us for Your Next Packaging Success Story
At Newray, we specialize in premium glass bottle design and manufacturing, offering both ready-made and fully customized solutions for wineries, distilleries, and beverage brands worldwide. From concept to mass production, our expertise ensures your brand stands out on the shelf while meeting the highest quality standards.

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Wine, Gin, Vodka, Rum

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